Where would we be without our ghds? Because the company, which handily is an acronym for Good Hair Day, has given users just that since it launched in 2001. Back in the nineties, having good hair days weren't so easy to come by. Yes hair straighteners existed but I remember my own being about the size of a boat oar. And once they did eventually heat up, they more singed hair than straightened it. So no wonder when ghds were introduced - initially only in salons - we flocked to the alter of ghd. They were lightweight, they were compact and more importantly, they worked.
Now, the brand is so wide spread that, much like the hoover brand name became used to mean vacuuming, so people talk about their ghds in place of hair straighteners. And these nifty tools don't just straighten your hair, oh no. They can even be used to curl and flick hair too. They come in different colours and have raised over £2.5 million for Breakthrough breast cancer charity thanks to the sales of the brand's limited edition pink hair straighteners.
Over the years there have been different ghd models including ghd IV styler collection and the ghd Gold styler. But for the past few years, the best-selling brand has been working on the newest addition to the range: the ghd eclipse. And now the wait is over. Costing £195, these are the granddaddy of hair stylers.
Read more about Edinburgh hairdressers Paterson SA show off the new ghd eclipse